Monday, October 12, 2015

Fun Reading about Social Media

I enjoyed reading the four items, as they present interesting findings regarding the use of Facebook and Twitter. While I already knew that less than a quarter of adult Internet users in the US use Twitter compared with more than 70% who use Facebook, I was somewhat surprised to see that Twitter users are also less active than Facebook users. Only 38% of Twitter users use it daily, compared with 70% of Facebook users. Also, 40% of Twitter users do not even use it once a week. As for the other Pew's report: It was interesting to see that among Twitter users who tweeted about news, less than 20% focused on government and politics news. However, given the small sample used for this study, I would treat the findings with caution. The sampling error may be very high. I like the typology offered by Bruns and Stieglitz (2012), but in addition to thematic and contextual factors that influence the usage of different communicative tools on Twitter, I would like to see how different types of users are associated with the usage of these tools. For example: it is plausible that journalists, politicians, and "ordinary" citizens use these tools differently even if the topics and events are identical. Finally, as for the experiment pertaining to Facebook: while the number of likes did not influence the way in which users evaluated a news story, I am curious to see if the new "dislike" button will have an impact. Also, soon we may be able to examine the influence of new emoji buttons on Facebook. Check out this.  

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